As Angelina and I finally meet to work out our research plan as part of the Engaging Social Media
ARC grant, we are thinking about developing a social media/networking strategy for the Museum. Some of the issues we'll need to consider (some of these via my meeting with our IT manager):
1) technical - bandwidth, file formats, storage
2) policy development - inclduing acceptable use standards, code of conduct, content management/approval processes
3) archiving - both the Museum's site and other sites we populate such as Facebook - how do we keep records of that??
4) experimentation and ongoing evaluation
5) developing a how to/why guide - outlining various social media tools/sites, why you'd use them (audiences) and how
7) developing an implementation plan identifying kick off projects (we're thinking about AMEP
and Flickr; new exhibition development and blogging; Australian Museum Members
and Facebook; and the Science Communication
group's various programs.
We'll see how we go. If anyone else has developed such a policy I'd love to see it. The closest thing I have come across is Shelley's paper documenting Web 2.0 progress at the Brooklyn Museum